Parkinson’s disease is a degenerative neurological disorder where there is a loss of cells in the brain that produce dopamine, a chemical messenger responsible for transmitting signals that coordinate movement.

The average age of onset of symptoms is 60, but individuals as young as 13 years of age have been diagnosed with the disease. As of late, people are being diagnosed at earlier ages. This diagnosis is referred to as Young Onset Parkinson’s Disease.

Every day, 195 people in the United States are newly diagnosed with Parkinson’s disease, and the disease affects more than just the person who has it – it affects the entire family.

The Cincinnati Shake Up for Parkinson’s is a special collaboration with the University of Cincinnati Gardner Center for Parkinson’s Disease and Movement Disorders.

Cerebral dopamine depletion is the hallmark of Parkinson’s disease and other movement disorders. Therefore, the BowTie design embraces the notion that an abundance of dopamine is the opposite of depletion, and through design, combats Parkinson’s disease while providing an avenue for conversation.

For more information about the UC Gardner Center for Parkinson’s Disease and Movement Disorders, please visit